Encinitas, CA (July 26, 2011) Boardworks has announced that Dana Point, California based Infinity Surfboards will be joining the Boardwork’s roster, with first shipments arriving for Spring 2012. Infinity co- owner David Boehne noted, “We are very excited about our new partnership with Boardworks. It will open greater distribution and visibility for our brand. We are stoked to offer a range of our performance designs worldwide.”
Infinity was founded in 1970, by the legendary craftsman and 2010 SUP Connect “Shaper of the Year” finalist Steve Boehne. Infinity is known for their performance Surf SUP’s and progressive race designs. “Our Boardworks range is going to cater to the progressive, experienced SUP surfer…guys and girls that have been surfing SUP’s for a while now and are looking to push themselves to the next level. I believe they will fit nicely in the Boardworks offering and translate into their manufacturing technology perfectly.”
Bob Rief, from BW added, “Any local here knows Infinity well. You only have to look to the local breaks to see David and his posse ripping it up on ultra high performance SUP boards. We think their focus on the ever accelerating pace of innovation in SUP suits our company quiver perfectly. Their sub 9 foot boards are rockets!”
David adds, “Our surf team doubles as the R and D team as well. Tommy Lloy and I ride here in So Cal. In Hawaii, and increasingly around the world, Slater Trout heads up our big wave effort. In Tahiti we have the ever insane Patrice Chanzy! Other team members include Jason Kenworthy and CD Kinley.”
Boardworks will be introducing the LLoy and Slater models at Outdoor Retailer August 4 to 7th at booth # 39139.
About Infinity Surfboards:
Established in 1970 by Steve Boehne, Infinity Surfboards has been a staple in the California surf scene for over 40 years. Infinity has built a name on the “build everything” mantra, manufacturing everything from performance shortboards, classic style longboards, twin fins , fish as well as SUP. Boehne himself has always been known for his stellar craftsmanship and forward thinking design which he started applying to SUP’s in 2004. Family owned and operated, Infinity located in the “SUP HUB” of Dana Point, CA continues to evolve and build progressive surf and race SUP designs for some of the sports finest in Slater Trout, Dave Boehne, Tommy Lloy and Patrice Chanzy.
About Boardworks Surf:
At Boardworks we are passionate about all things to do with the water lifestyle we all embrace. Our goal is to share that passion, to promote respect for the planet, it’s creatures and each other and to make stand up paddle and surfing more fun for more people. Boardworks represents some of the best shapers in the world and bring their premier SUP and Surf models to the global water community manufactured with our proprietary construction technologies.
For more info go to www.boardworkssurf.com
or follow us on Facebook at www.facebook.com/boardworkssurf